Music video research

 

Britney Spears - Toxic 

In this video Britney presents a negative image of girls, she does this by, her clothes that she is           wearing, she has man outfits in the video, including an air hostess which is still very revealing, and a see-through outfit, which makes her look naked. The Cinematography in this video makes it worse, the camera always takes close ups of her breast and her lips. At some parts she even feels her breasts. She sometimes leans over and the camera follows her all the way to show as much of her as they can. All of this connotes that Britney likes to show her self off to men, she also steals a mans phone in the video to show that she may have some sort of power over the man, but he doesn't look to phased. These features of the video present her in a negative way.




Lily Allen - Hard out here

Lilly Allen's recent music video presents a negative image for a woman because, the actors in the video are wearing little ballet outfits that show their bum and breasts off a lot, also they are asking for attention because they are always shaking it and gyrating. The props used are expensive bottles of champagne which they are just pouring over themselves like its nothing, they are surrounded by expensive things like bentleys and nice clothes. The cinematography shows off the dancers bums and breasts too, by taking a considerable amount of close ups and slow motion scenes of them shaking their bum.The camera also shows lily allen looking at the camera and sucking on a banana. The main punchline is "its hard out her for a bitch" which connotes that anyone who wants to have a good life then you have to be good looking and have a good body.

Lorde - Royals

This video represents a positive image for a woman, because she is wearing clothes that do not stand out and are not at all revealing this makes her look like she is not trying to show off, also the setting is the streets and the colour correction suggests a less energetic environment. The cinematography is also plain, it only shows off the top half of her body and focuses only on her singing. There are also no messages in the video that may suggest that she presents a bad image. All of these features make Lorde look like a good representative because, they suggest that she is not trying stand out and show herself.

Grading

1/12

B1

What you have here is very good and you have responded well to the question, using key examples. However, Is boring and plain a truly positive representation of women?

T: Try to use more examples and key terminology (see VCOP Blog), especially to finalize your argument for Royals being a positive representation.

                                                                             

Album Analysis

Lady Gaga - Born This Way 

On this album cover Lady Gaga has taken the shape of a motorbike, which is generally associated with a male type thing. This connotes that Lady Gaga want to be more masculine, or she could be challenging the stereotype of males being more in motorbikes. She is also dressed scruffy and looks like she has been roughed up. This suggests that she doesn't care about how she looks, and is confident. She isn't afraid of what people say.

                                                                                                                                                

           

 Limp Bizkit - Gold Cobra 

This album cover shows 3 near naked girls laying down in seductive positions with their tongues out. This connotes that the artist Limp Bizkit is a voyeurist and likes looking at girls naked, the girl is oblivious to this and makes it look like she doesn't care that the man in staring at her. The 3 girls laying down naked connotes that they are only there to be looked at and enjoyed.

       

 Bruce Springsteen - Born in the USA

This album cover shows Bruce in front of a red and white striped background, which is probably the american flag, and along with the title of the album "Born in the USA" suggests that Bruce Springsteen is very patriotic about america.

Justin Timberlake - 20/20 experience

In the album cover it suggests that he is very stylish and dapper and the gold coloured writing suggests that he is a class above everyone else and that he deserves gold. Justin can see into the future ( 20/20 ) experience and his clothing is almost like he is ready to receive an award. The facial expression of Justin suggests that he is use to success and big events.

Jason Derulo - Talk Dirty 

Jason Derulo is placing a girls hand on his abs. This suggests that Jason Derulo likes girls touching him and wants the girls to do what he says. The fact that Jason is showing his abs suggests that he is confident and likes the way that he looks. The album cover also says 2 chainz very small in the middle right of the cover and he has chosen a red colour for it so that it doesnt stand out as much. This connotes that Jason wants all of the fame and wants everyone to think that 2 chainz has a lesser part in the song.

     
Imagine Dragons - Continued Silence

Imagine Dragons shows a man floating up in the air holding a briefcase ,there is also alot of fog in the atmosphere. This looks like it is imitating a dream, the briefcase may be holding drugs which makes the atmosphere look like they are on drugs. The title continued silence suggests that the man is high and is oblivious to people shouting at him. The album overall makes the scene look like a dreamland.











Miley Cyrus - Bangerz

In this album cover Miley Cyrusis looking at the camera directly, she is also looking sorry for her self like she is helpless and needs your help. This suggests that Miley wants you to help her because she is looking directly at the camera. She is wearing a very short dress. This suggests that she wants you to see her in a different way, more sexually. The Bangerz title in the background is very bright and luminescent. This suggests that she wants you to see the title of the album, and bangerz is another word for breasts.

Device - Device

This album cover is really weird, it looks like the figure on the album is under control and possesed. This suggests that the artist wants to possess you and control you when you are listening to their music, the music may make you want to do something. The album shows the figure in some sort of pain, this suggests that the artist likes putting people through pain. The album is in black and white, these are very negative colours to use, this suggests that the music that is being performed is dark and heavy. finally the 'v' in device is red, this could suggest blood.












Tyler the creator - Wolf

In this album cover Tyler the creator is looking up into the sky like he is daydreaming and thinking of what he could have been, this is shown when the image of another man is looking down smiling at Tyler. The background of the album is light blue which could suggest that it is supposed to be the sky.













Michael Buble - To be loved

In this album cover Michael Buble has chosen an orange background so that he can stand out more and that everyone is focused on him. He is putting on a tie and smartening him self up, this could suggest that he is about to go to a big event, and that he likes to look his best. The fact that he is looking away from the cameras suggests that his mind is focused on a more important thing. Michael Buble has mad his name on the cover black so that it stands out more and so everyone can see who he is.